When the whole refrigerator enterprises have in terms of performance and structure of refrigerator function, creativity into full play, to seek differences, personalized products, must also do more articles in the outward appearance design.

It is understood, although each refrigerator production enterprise's brand strategy, target market, terminal demand and design style is not the same, but without exception to the glass panel as the main elements of product design. Rough statistics, last year the refrigerator about 30% with glass panel, competing with the VCM is the main color plates, accounted for about 40% market share, the remaining economic panel low-end refrigerators using PCM color coating plate or common cold rolled steel powder.

In 2012, usually glass panel in the high-end products for the enterprise in design, product design many low-end economy in the refrigerator is also used, the change in the home appliances to the countryside policy implementation. A policy to promote the refrigerator sales rose, on the other hand, the rural consumer recognition of glass panel. Changes in the environment of glass panel, had to adjust development strategies, refrigerator production enterprises, with many variables of the 2013 market, can turn around?